About ATL



  1. incapable of being beaten; impossible to defeat: an unbeatable football team.
  2. of surpassingly good quality; excellent: an unbeatable combination of brains and talent.
  3. The ATL Group

Legendary heavyweight boxer Muhammad Ali once said “If I’d been a dustman I’d have been the best dustman there is.” At the ATL Group, we follow a similar mantra. It’s about being the best you can be and that’s exactly what we do.

‘ATL Group Unbeatable’ is no catchy advertising slogan. designed to sell products. It’s a way of life that we live and breathe by every day. Whether it’s the people we employ, the products we sell or the service that we provide, we strive to be unbeatable in every aspect of our organisation. It’s our pledge.

They say that ‘Rome wasn’t built in a day’ and at ATL, we believe much the same can be said of reputations. That’s why we treat our enviable title of ‘Jamaica’s leading supplier of residential, commercial and industrial equipment’ as a badge of honour and our reason for continuously striving to reach for new heights of excellence.

Serving not only individuals looking for home appliances, but also clients in a wide spectrum of industries from tourism to agriculture, industrial to commercial food service areas, Appliance Traders Limited (ATL) consists of three distinct divisions that offer Jamaica, from consumers to corporations, the very best products from the world’s leading brands, all underpinned with peerless service every single step of the way.

With over 40 years of expertise in a diverse range of technologies, Appliance Traders Limited is synonymous with innovation and service. From turnkey industrial solutions to commercial business needs; energy and eco-efficiency products, ATL is committed to providing unbeatable service to its customers.  Jamaica’s exclusive distributor of Panasonic air conditioning, Italian manufactured DAB water pumps, TRUE international commercial kitchen units, business solution leader Pitney Bowes as well many more premium brands that provide quality, style and durability, ATL’s premium brand partnerships are supported by an island-wide team of sales representatives, technicians and engineers who undergo rigorous direct manufacturer training combined with the latest service technology to ‘service what they sell’.  In addition to selling the world’s premier brands, ATL’s engineers have also designed custom commercial solutions for some of the island’s major development projects including the Montego Bay Convention Centre, Goldeneye Resort others.

With locations in Montego Bay, Ocho Rios and Kingston, ATL offers over 400 team members island-wide, a 52-count fleet of fully equipped service vehicles and a centralized 1-888-ATL SERV call centre.

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